Happy Hour at K-Town Pocha
K-Town Pocha is a pocha — a Korean pub — buried on the second floor of the 32nd Street stretch that is Manhattan’s Koreatown. It leans into the format: beer and soju flowing alongside Korean street food, in a loud, group-friendly room that runs deep into the night.
The draw is the drinks-and-snacks combo. Fried chicken wings (the soy garlic ones are a favorite), tteokbokki, and shareable plates line up against a long list of sojus, makgeolli, and the theatrical fruit-bowl sojus in watermelon and pineapple. The layout handles big groups, which makes it a reliable birthday and party spot.
The Happy Hour
Happy hour runs Monday through Friday until 7pm, and the deal is a flat 20% off all alcohol. With this much soju on the menu, that discount adds up fast across a table. Get in before 7pm to start the fruit-bowl sojus on the cheap, then settle in for the wings and street food as the night ramps up.
The Room
A lively, dimly lit second-floor pocha with communal energy and space for large parties. Loud, casual, and built for sharing — expect big tables working through fruit sojus and platters of wings late into the night.
Who K-Town Pocha Is For
| Occasion | Why It Works |
|---|---|
| Group night out | The room is built for big tables and shared sojus — a natural fit for birthdays and parties. |
| Fruit soju session | The watermelon and pineapple soju bowls are the signatures, and 20% off before 7pm helps. |
| Late-night Korean bites | Open past 1am nightly (and until 3am on weekends) for wings and street food. |
| After-work in K-Town | Weekday happy hour until 7pm makes it an easy first stop on 32nd Street. |
More NYC Happy Hours
K32 Rooftop Bar · Koreatown
K32 is a 14th-floor rooftop perched above The Hotel at Fifth Avenue on West 32nd Street, right in the thick of Koreatown.
KRUSH · Koreatown
a 4th-floor Koreatown bar with early and late-night deals
Miss Korea BBQ · Koreatown
Miss Korea BBQ is one of Koreatown’s stalwart tableside-grill destinations, sprawling across three floors on West 32nd Street.
K-Town Pocha FAQ
Does K-Town Pocha have a happy hour?
Yes. Monday through Friday before 7pm, all alcoholic drinks are 20% off.
Is K-Town Pocha the same as Pocha 32?
No. They’re separate spots — K-Town Pocha is at 34 W 32nd Street, while Pocha 32 is across the street at 15 W 32nd Street.
What should I order at K-Town Pocha?
The fruit-bowl sojus (watermelon and pineapple are the signatures) plus Korean street food like the soy garlic wings and tteokbokki.
Is K-Town Pocha good for groups?
Yes. It’s a spacious, lively pocha that regularly hosts large parties and birthday celebrations.
Happy hour times and deals last verified June 2026. Details can change — confirm with K-Town Pocha before visiting for a specific deal.